The vision of company founder Adolf Dassler has long become reality, and his corporate philosophy the guiding principle for successor generations. The idea was as simple as it was brilliant. Adi Dassler’s aim was to provide every athlete with the best possible equipment. It all began in 1920, when Adi Dassler made his first shoes using the few materials available after the First World War. The…

e.g.=The new Worn Cherry and Worn Brown finishes give this classic model the look of a well-worn, well-loved instrument….

#039502 Revolutionary PowerPulse(R) technology moves the center of gravity of the boot closer to the point of impact with the ball by relocating 40g of weight to the front of the shoe. With traditional boot construction, the power of the shot gets diminished. Optimized weight distribution, however, increases the transfer of power from boot to ball, which in turn increases ball speed. Simply put, …